Structured Data Enriches Google Recipe Search

Google recently announced a new search feature that helps you find the perfect recipe. The feature, known as Google Recipe Search, lets you narrow your search results to show only recipes, with ratings, ingredients, and pictures displayed. You can further filter results by occasion, preparation time, and calories.

In honor of St. Patrick’s Day, here’s an example of a recipe search for Irish Soda Bread–refined to include raisins and caraway seeds, of course–using Google’s new feature:

According to the Webmaster Central Blog, “Recipe View is based on data from rich snippets markup,” which Google first introduced, at Searchology, in 2009.”

If you’re a recipe publisher, you can add markup to your webpages so that your content can appear with this improved presentation, in regular Google results as well as in Recipe View.

Recipe View is part of Google’s ongoing efforts “to enrich the search experience using structured data.”

Check out the video for what may be the world’s largest online cookbook.

Irish Soda Bread Recipe

For the road today, here’s my favorite Irish Soda Bread Recipe, with a blessing:

2 and ½ th sifted all-purpose flour

¼ th cup sugar

½ th teaspoon baking soda

2 teaspoons baking powder

½ th teaspoon salt

1/4th cup butter

1 large egg

1 cup sour cream

½ th cup milk

1 and ½ th cups golden raisins, tossed in 1-teaspoon all-purpose flour

1-teaspoon caraway seeds

  1. Place the oven to 375 F. Grease an 8-inch round cake pan.
  2. Sift the flour, sugar, baking soda, baking powder, and salt into a large mixing bowl. Blend in the butter, crumbling with your fingertips.
  3. Beat together the egg, sour cream, and milk in another bowl. Stir in the raisins and caraway seeds. Blend the wet and dry ingredients together to make a slightly lumpy dough. Turn it into the pan.
  4. Bake for 35 to 40 minutes. The tines of a fork pierced into the center will come out clean.
  5. Cool for about 15 to 20 minutes on a rack before cutting.The bread is delicious warm, at room temperature, or toasted.

May good luck be with you Wherever you go,

And your blessings outnumber

The shamrocks that grow.

 Happy St. Pat’s Day!

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Contacting the Author: Content for a Convergent World – Peg Mulligan’s Blog

1 thought on “Structured Data Enriches Google Recipe Search

  1. Pingback: Applied Cuisine « The Phlegmatic Programmer

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